Friday, April 23, 2010

fight breast cancer with fried chicken

Every once in a while I run across something that is so twisted and bizarre as to stop me in my tracks and force me to consciously make the decision as to whether I should laugh or cry. Falling into this category is a recent Washington Post article about Kentucky Fried Chicken, or KFC as their marketing department would rather you refer to them. Why you ask, cause fried chicken "sounds" bad for you. But that's not stopping Susan G. Komen for the Cure from partnering with Kentucky Fried Chicken to raise money to fight breast cancer. Yup, you read that right.

Breast cancer is a terrible disease that shortens the lives of tens of thousands of American women each year. But then the Washington Post article says that,
". . .studies have shown that an increased risk of developing colorectal, pancreatic, and breast cancer is associated with high intakes of well-done, fried, or barbequed meats."
This is what just sat me straight up in my chair and shocked me. No not all or even most women who develop breast cancer will do so because they ate to much KFC chicken. It is true though that our eating habits in America are the single greatest contributor to our incredibly bad health (2/3 of Americans obese, 1 in 3 born after 2000 will develop diabetes, highest rate of chronic disease except for Australia in the overdeveloped world, etc., etc.)

What floored me was the idea that anyone could think to link unhealthy food with the drive for a cure for cancer; or that average Americans would think, "Huh, yeah I'll buy a bucket of food that is not good for my health because hey, it's going to help cure cancer."

I'm still kind of in shock. Maybe tomorrow I'll find out this was all a joke or perhaps I'll read about how I can help fight lung cancer buy purchasing cigarettes.



Chris said...

Surprising, yet not shocked. Money grab.

Cherie said...

Thank you for bringing this issue to your reader's attention. There are so many products/companies that say buy our product and support the search for the cure. Unfortunately, many ingredients in their products and/or their manufacturing processes create an environment linked to causing cancer. Sometimes, the companies actually charge more for the "pink" items, thereby passing the cost of fundraising on to the consumer and not affecting the company's profits. Makes me mad. :(

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